Real estate CRM that ranks your leads and tells you who to call first
XusCRM is the real estate CRM that scores every lead from 0–100, ranks the next best action, and helps agents follow up before valuable opportunities go cold.
0–100
AI lead score
Daily
ranked actions
1 place
follow-up context
Works with the tools agents already use
Smart lead scoring
Prioritize leads by intent and fit.
Smart pipeline
Move deals without missing stages.
Follow-ups
Draft outreach that converts.
Insights
Know what deserves focus.
0–100
AI lead score
Daily
ranked next actions
8 steps
custom workflow builder
3 channels
email, SMS, and WhatsApp
The Problem
Most agents are busy. Almost none are productive.
Leads fall through the cracks
You follow up late, inconsistently, or not at all. Hot prospects go cold while you are deciding who to call.
No one tells you what to do next
Your CRM shows data. It does not guide decisions. You open it every morning and guess where to start.
Managing a spreadsheet, not a pipeline
You are doing admin work when you should be closing. Data entry, manual sorting, and copy-paste follow-ups eat your day.
XusCRM does not just organize your leads. It tells you exactly what to do next.
How It Works
From lead to close in three steps
No complex setup. No all-day training. Build your funnel, capture leads, and let Xus tell you who to contact next.
Build your funnel
Create a quiz or landing page in minutes. Publish the link anywhere. Leads flow into your pipeline automatically — no manual entry.
AI scores and organizes
Every lead is ranked 0–100 by intent, timeline, and budget. Your hottest prospects rise to the top. No more guessing who to call first.
Action Center tells you what to do
Each morning, see exactly who to call, what to say, and when. Draft follow-ups in one click. Execute and close.
Setup is designed to take minutes. No credit card required.
See it in action
See XusCRM in 90 seconds
Watch how XusCRM moves from lead context to lead score, next action, and a ready-to-send follow-up draft without sending you into a maze of tabs.
3-minute product tour
Lead score to next action in one focused workflow
The video loads only when you press play.
Built for the whole business
One operating system, three real estate roles
XusCRM gives individual agents a clear next action while giving team leads and brokers the visibility they need to protect follow-up and revenue.
Solo agents
Start every day with a ranked call list
The Action Center combines lead score, urgency, and recent activity so the next follow-up is clear before the first call.
Real estate teams
Keep follow-up ownership visible
Shared pipelines, tasks, communications, and workflow automation help teams see who owns each opportunity and what happens next.
Brokers
Spot revenue risk before deals stall
Deal-risk indicators and broker analytics surface unattended opportunities and team activity without requiring another reporting tool.
See the complete workflow in the product demo, then test it in the private beta.
Lead Intelligence
Know who is ready to buy before they tell you
Xus scores every lead by intent, engagement, and source quality so your time goes to the deals most likely to close.
Real-time lead scoring from 0–100
Source-quality weighting (Zillow, referral, walk-in)
Auto-prioritized daily action list
Smart Pipeline
See every deal stage at a glance
Drag, drop, and automate stage transitions. Know exactly what needs attention before deals stall.
Visual Kanban board with smart stages
Automated follow-up triggers per stage
Team activity feed and deal timeline
Smart Outreach
Follow up without sounding like a robot
Xus drafts personalized emails, texts, and call scripts using your tone, brand voice, and lead context.
One-click personalized email drafts
Brand voice and signature sync
Smart send-time suggestions
Marketing Center
Turn one luxury listing into a full campaign.
Select a listing, generate campaign copy for every channel, preview performance, and launch in minutes instead of hours.
Templates
Start with a proven setup
Skip the blank canvas. Choose a pre-built workflow and start closing deals faster.
New Agent Launch
Lead capture form, scoring rules, and a 7-day welcome sequence — ready in one click.
Listing Campaign
Generate email, social, and follow-up copy for every new listing automatically.
Buyer Nurturing
Pipeline stages, property alerts, and timed follow-ups for active buyers.
Team Expansion
Multi-agent routing, task assignment, and team performance dashboards.
FAQ
Questions agents ask about XusCRM
These quick answers explain what XusCRM is, how it helps agents work faster, and what to expect before you start using it.
Yes. XusCRM offers a free plan, and paid plans start when agents need more funnels, more automation, team features, or higher usage limits. The pricing page shows the current live plan lineup and upgrade paths.
Your next deal is already in your pipeline.
Join real estate agents who stopped guessing and started closing. Try free — no credit card required.